October 16, 2011

For this job we were shooting at Specialized headquarters in Morgan Hill, CA.  There building is very interesting and inside their offices they built a fully function bike store.  Here I am pictured setting a light while we shoot in that store.  Kino Flo allowed us to used their new light called the Imara.  It has smaller lights like the Diva-Lite, but with a clever set of mirrors which boost the output considerably.

We spent a week and a half in this same interview set-up.  By the end, I was very ready to shoot product B-roll for a while.

We used the Kessler crane and dolly track system for this shoot.  I was skeptical of this gear.  However, it is very well made and the engineering is carefully wrought.  The track allowed us to get some shots that would have taken much more track and space with a conventional system.